000 | 00478nam a2200181 4500 | ||
---|---|---|---|
003 | CO-PaCUAN | ||
005 | 20230223020001.0 | ||
008 | 160414b xxu||||| |||| 00| 0 spa d | ||
020 | _a970-10-2908-9 | ||
040 |
_aCO-PaCUAN _bEspañol |
||
082 |
_a650 _bM111m |
||
100 | _aMcCarthy, E. Jerome; Perreault, Willim D. | ||
245 |
_aMarketing: _bUn enfoque global |
||
250 | _aDecimotercera | ||
260 |
_aMéxico _bMcGraw hill _c2001 |
||
300 | _a853 p. | ||
942 |
_2ddc _cLIB _01 |
||
999 |
_c4006 _d4006 |